Keeping you comfortably in command 24/7
Concept Seating launched a new website for 24/7 seating solutions. The website speaks to Concept Seating’s commitment to serve the critical work their customers do by engineering the most durable ergonomic chairs designed specifically for 24/7 workplaces.
The new website is a response to Concept Seating’s growth and increasing market share. Concept Seating got its start in US public safety, but more and more industries are discovering that a 24/7 chair is more than just a chair. And a Concept Seating 24/7 chair is the leader in this space. That means that industries as diverse as air traffic control, utilities, transportation, chemical, and more are making a Concept Seating chair their chair of choice.
And it’s not just new industries, but new geographies. There is a Concept Seating chair on every continent, including Antarctica.
To accommodate this growth and increasing popularity, the new website includes information for a more diverse customer base, provides easier navigation with expanded product information including more product photos and videos and added customer care resources. It also provides a more modern and easier to use user experience and features Concept Seating’s new logo.
“Our new website is designed to make our customers’ lives easier. Their jobs are tough. They deserve a tough chair, but selecting that chair shouldn’t be tough,” says Joel Vento, General Manager for Concept Seating. “The new website speaks to all the many industries that our customers represent. They are more easily able to navigate the site and see the chairs and their features from all angles. This paired with a more modern and streamlined design that’s reflected in our new logo makes the perfect combo. Just like our tagline says, our goal is to keep you comfortably in command 24/7.”
Concept Seating’s new logo builds on its history of leading the global 24/7 chair market. The logo still features the iconic 3142r1 chair that got the 24/7 chair movement started in 1995, but has a cleaner, more modern aesthetic that emphasizes Concept Seating’s ability to grow with the needs of its customers. The color red pays homage to Concept Seating’s start in the public safety market with a nod to the red flashing lights found on squad cars. The use of an updated, deeper shade of red reflects how Concept Seating chairs are now found across the world in any and all industries that employ a 24/7 workforce.
